Push Back.

#freecrunkbear, HMV's mass firing or the Camry Campaign are all different social media campaigns that were highlighted in last night's lecture. Though these three different campaigns for example may come from different background of why they were started and what their objective was they were made public for all the world to see. For many of the campaigns it showed the knowledge companies need to gain before starting social media campaigns as well as the ability to operate platforms like bot tweeting. With social media platforms today, there's a plethora of options of where you can choose to post, well whatever you choose! With this in mind though it only reiterates the fact that everyone should start writing social policies for their companies.

In the social media fail of #freecrunkbear, a young math teacher was fired for her inappropriate tweeting as well as almost nude photos posted publicly online. Though I would question the judgement of how she received the job in the first place, employees should have a social media policy shown and discussed with them so that if an issue like this does arise, the employee, employer and the public know why. As we see a rise of firings of personnel from inappropriate social media behaviour you have to wonder why some companies are taking so long with social policy?

Even thinking about students today, do we need a social media policy? One in thirteen people have facebook which encompasses a mass majority of Western students, not including pinterest, instagram, twitter accounts and more. Many students aren't aware of the repercussion of posting inappropriate of pictures on twitter of facebook but who's not to say that a student couldn't get in trouble in the Western logo was in the background?

Through the past few weeks of studying social media platforms, the way they work, social policy should be mandatory for a companies as well as educating employees. Even for students at University, a mandatory media should be instated to make students aware of their actions as well as the purpose of social media and the importance of it, especially for large companies. Even if you have a business degree you don't want to be made fun of via twitter by a 21 year old unpaid intern.